Our Music Video Treatment.

Our idea had developed onto the idea of a group of teenagers trying to break into a manor house to try and enter a party, when they get inside, there is a tea party set out that looks very grande, but as they walk through the house, we see loads of people having a party and there are lots of bizarre things, such as clowns, ballerinas, inflatables, balloons and feathers, then all the tea party gets smashed up and at the end, we see the teenagers we see at the start, wake up but the house is empty. This would be the narrative aspect and the performance bit was going to be the artist singing in the studio. However, we felt that it wouldn't be possible to pull off a party as we can only use the year below to be in the video, so we thought it would be hard to motivate them and even harder to make them look older and as if they were at a party. 

Therefore, we changed the idea slightly. 

The new concept is the idea of the aftermath of a party. The singer (female artist) will be walking through the house and into different rooms. Each room will be a metaphor for a different emotion you feel . For example, we will have a room representing calmness/tranquility and we will have shots of a ballet dancer dressed in a tutu doing ballet in that room to show this. The next room will be happiness, which we want to fill with balloons and have the artist walk through them to show this emotion and finally, the last emotion we thought of was Tranquility, which we were going to use clowns for and put them in the room. They would be laying on the floor and when the artist walks in, they would come to life and dance or use choreographed movements around her. 

The performance element of the video was going to be different shots of the artist, lip syncing in the studio, using clowns and ballet dancers dancing behind her, to bring the two concepts together.



We are planning on shooting the narrative part of the video in Leith Hill as it looks like a big abandoned house, which is perfect for us. Inside, there are also several rooms which we could use to represent the emotions/metaphors. And then we plan to film the performance element of the video in the studio as this makes it easier to use projections and lights etc. We quite liked the idea of lazer lights, However, if this is too difficult, we will just use moving lights in the studio and we will also project different sized shapes over the artist whilst she is lip syncing.  

In the performance element, the artist will be wearing smart casual clothes, so maybe a skirt and perhaps a blouse. Whereas in the narrative element, I feel the clothes will be a lot more casual as it is the night after the party, where she is meant to be hungover and laying around. So I feel like she will be wearing a white t shirt, tracksuit bottoms and slippers with her hair up in a messy bun. This will also contrast with the ballet dancer in a leotard and tutu with a very neat bun in her hair and the clowns which will have very detailed bizarre make up and strange clothing. Or to make the video more appealing to girls, we could dress her all in pink outfit that looks quite smart, and then pink pyjamas for the day after.