Evaluation Question 3.(What kind of media institution might distribute your media product and why?)

Question 3: What kind of media institution might distribute your media product and why?
All though I would like to let a well known film institution such as Paramount Pictures or Warner Brothers produce our film, I would still pick Vertigo as I think they are more suited to our film. We have also made several changes to our original idea, but I still feel it would be a good idea for Vertigo to produce it. This is because, our film is a low budgeted film and Vertigo is a small independent British film company. Films produced by well known institutions often have much bigger budgets than films produced by smaller institutions such as Vertigo. They are usually also directed by well known directors and star may different famous actors and actresses, none of which our film has, that’s why I think we are more suited to Vertigo.

I would like Vertigo Films to make our film because as I mentioned above, they produce low budgeted films, which is what our film is. We also would need to think of clever strategies to advertise and market the film as we would not be able to afford to do this. After researching the film Monsters, I learnt that Vertigo were very clever in the way that they did this and it didn’t cost them a lot.  They could also use social media websites to help market and raise awareness for the film as most people who our film is targeted at, have at least one social media account.

Vertigo produced a film called All Stars, that came out in May 2013, It was directed by Ben Gregor and it was the first film he has directed. The film was shown in well known cinemas such as vue and Odeon across the country and after just 3 weeks had already made over £1million. This is also the first film that my group have directed.

Vertigo films have also produced a lot of films with different genres. They produced WΔZ which is also a thriller film, like ours. It stars Tom Hardy, who has stared in other films such as The Dark Knight Rises and Star Trek: Nemesis. All though our thriller does not star any famous actors or actresses, I think by producing other thriller films, Vertigo obviously have experience and will have a good idea of what works well in terms of advertising, marketing and producing the films. A lot of the films that they have produced also had low budgets, like us.

As I mentioned earlier, Vertigo produce a range of different films, therefore they bring in different types of audiences for each film. This is a plus for us as we are targeting our film at anyone from the age of 16 or above. This therefore brings in a wider audience for us as Vertigo have a varied audience of different ages and genders and not a specific target audience.

If Vertigo were able to market and advertise the film, how they did monsters, and used a clever strategy.  I would hope that people would then talk about this on social media, raising more awareness of the film, which results in brining in a bigger audience.